How one can Start a Fresh Biosciences Product: Start Little or Dive in?

How one can Start a Fresh Biosciences Product: Start Little or Dive in?
September 01, 2020

C16 Biosciences wants to change palm oil, a critical contributor to deforestation and climate change, with a lab-grown substitute. But CEO Shara Ticku faces a tough resolution in bringing the product to market. Might possibly well furthermore fair composed she originate exiguous, with the lower volume personal care market? Or also can fair composed she dive horny into the booming lab-grown meals market, with an interested investor? Harvard Industry College Senior Lecturer Jeff Bussgang discusses his case, “C16 Biosciences: Lab-Grown Palm Oil.”

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